Media Buyer

The role:

We are looking for a results-driven Media Buyer with extensive experience navigating the US market and managing high-budget paid advertising campaigns. In this role, you will be responsible for scaling ad spend efficiently, optimizing complex campaign structures, and maximizing return on investment across digital channels.

What you'll do:

• Strategic Scaling: Develop and execute media buying strategies specifically designed for the US consumer landscape, managing six-figure monthly budgets effectively.

• Negotiation & Purchasing: Negotiate ad rates, programmatic placements, and direct sponsorships with high-tier media networks and publishers to secure premium visibility.

• Campaign Management: Launch, structure, and scale complex paid campaigns across major platforms (e.g., Meta Ads Manager, Google Ads, TikTok Ads Manager).

• Budget Optimization: Monitor real-time performance, manage aggressive bidding strategies, and allocate large budgets across channels to minimize customer acquisition costs while scaling.

• Data & Analytics: Leverage advanced tracking tools to analyze data, attribution modeling, and campaign KPIs, turning raw metrics into actionable growth insights.

• Cross-Functional Collaboration: Partner with creative teams to rapidly iterate on ad concepts and angles that specifically resonate with a US target audience.

What we're looking for:

• Experience: 3+ years of proven experience as a Media Buyer, explicitly managing high-budget portfolios (e.g., $100k+/month Ads budget).

• Market Expertise: Deep, practical understanding of the US advertising landscape, consumer behavior trends, and localized targeting strategies.

• Technical Proficiency: Expert-level mastery of digital ad platforms, pixels, attribution software, and analytics tools (e.g., Google Analytics 4, Triple Whale, or similar).

• Analytical Mindset: Exceptional data interpretation skills with a strict focus on ROI, ROAS, and conversion metrics.

• Communication: Strong communication and negotiation skills to manage relationship networks with international vendors and stakeholders.

What we offer:

• Competitive pay based on your experience

• Fully remote

• A small team that moves quickly and actually values the people it hires